May 11, 2010
Arissa Ha

Some time back *shifty eyes*, Dawn and I had the privilege of being invited to the opening of a new fashion store in Purvis Street, Singapore. (Thanks Nicole~!!)

ActuallyActually is the parallel boutique of Actually which has already been around for 4 years. I know it’s all very confusing and tongue-twisting. Imagine they had 7 stores and it’ll be called Actuallyx7.

We’re very excited and ecstatic about ActuallyActually because (!!!) they carry some of our favorite labels including Complex geometries and Pleasure Principle and we couldn’t pass up an opportunity to fondle these beauties up close.

And if I must say, some of their Complex Geometries items are so current that I saw them in ActuallyActually even before it was up on the store website.

There were models there wearing Complex Geometries and changing the way it can be worn every now and then.

There is also a mini gallery on the upper level. They’re currently having an exhibition titled “Art&Fashion” featuring photographers like Zhang Jingna, Gan, Cher Him, Wai Teik, Alan Lim, Warren Wee, Bernard Wee, Ng K Hon, Jovian Lim, Raymond Lee and Ivan Ho Harlim.

ActuallyActually is located on:

16 Purvis Street
Singapore 188595
Tel: (65) 6336 7002
Opens 12pm on weekdays and 1pm on weekends.

For more information, visit:

Do drop by for a visit~!

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6 Responses to “Actually Actually: In the relentless pursuit of fashion”

  1. Rachel says:

    It looks like such a great store!!! I wish I lived in a city centre where there were stores like that!!!


    Arissa replied on

    There’re always online stores~!!


  2. ichigobunnie says:

    oh man i really want one of those! it’d be so cool to have a piece that transforms into a bunch of different stuff. how convenient for traveling too!! lol

    man….i wish the U.S. had that :( we’re so lacking in the fashion department. Only NY and Los Angelos have the fashion stuff.


    Arissa replied on

    There’re always online stores like OAK nyc and Opening ceremony that carries items like that.


  3. Nicole says:

    thank you!! đŸ˜€ hope to see you both soon!


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