Dawn and I were very privileged to be invited to the Burberry Showroom in Singapore where they had just received the shipment of the Autumn/Winter 2011 collection ready for display. We were very warmly welcomed by Lin and Ai Ling from the Marketing department.
The office is located in a beautiful building located near the heart of Singapore’s shopping district in which it was designed to be “green” and in line with Burberry’s approach towards the environment. Every detail and effort was taken to ensure low wastage and promote recycling which I thought was a very good initiation for a global fashion brand to show everyone how little effort it takes to conserve the environment.
Awesome, ain’t it?
The showroom is built to look like an actual boutique and Lin was introducing the different key pieces to us from the Autumn Winter 2011 Collection.
The coats from the Burberry Prorsum collection were really beautiful, I especially love the olive green one cause of the closure details which was seen in a lot of the collection’s pieces.